Who we are & What we do
OUR SERVICES
Visual Identity
Your brand is more than a logo — it’s a story, an experience, and a feeling. At Kona & Birch, we craft visual identities that speak with clarity and soul, building design systems that are as thoughtful as they are timeless.
We specialize in strategy-led, elevated identity design for small businesses, hospitality brands, and nonprofits — creating visuals that feel deeply personal yet undeniably professional.
Each identity system is tailored to your brand and designed to grow with you. Our packages typically include:
Primary & secondary logo marks
Typography & curated color palette
Graphic language & supporting visual assets
Photography art direction
Whether you’re launching something new or refreshing an existing brand, we’ll shape a visual presence that feels rooted, resonant, and unmistakably yours.
FAQs
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Timelines vary depending on the scope, but a full visual identity—especially one with multiple deliverables—typically takes between 4 to 8 months from kickoff to final delivery.
As a small, intentionally focused studio, we take on a limited number of projects at a time to ensure each one receives the attention, creativity, and care it deserves.
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Because no two brands are exactly alike, there’s no flat fee for identity work. Instead, we build tailored proposals based on the unique goals, deliverables, and scope of your project.
If you're curious about fit or simply want to start the conversation, we recommend reaching out for a preliminary call. From there, we can outline a custom proposal that meets your needs and reflects the scale of your vision.
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Absolutely. In addition to full visual identity creation, we offer brand extensions and refreshes for clients who already have an established logo but are looking to expand or refine their visual toolkit. This might include supporting graphics, updated typography, expanded color palettes, or brand guidelines to bring more cohesion and clarity to your existing identity.
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Every project is tailored to your needs, but our visual identity packages typically include primary and secondary logo marks, a refined color palette, brand typography, graphic language, photography direction, and a brand guide to help you use it all with confidence.
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No problem. We can build on what’s already working, refine what isn’t, and evolve your identity with clarity and purpose. A brand refresh is perfect for businesses with an existing logo or brand equity who want to grow or realign.
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We collaborate with thoughtful founders, hospitality groups, non-profits, and creative entrepreneurs who value storytelling, design with intention, and the craft behind a cohesive brand experience.
Website Design & Development
Your brand deserves more than a cookie-cutter template. We build custom Squarespace websites that are as thoughtful, good-looking, and user-friendly as you are. It starts with strategy—mapping out content and structure so your audience knows exactly where to click and why.
Then comes the fun: bold visuals, intuitive layout, and a seamless experience that brings your brand to life online (and yes, we obsess over the details).
As proud members of Squarespace Circle, we also offer some sweet perks:
A site that’s fully tailored to your brand—no generic themes here
One week of post-launch tech support (we’ve got you)
20% off your first year on Squarespace
Whether you're debuting something new or giving your digital home a much-needed glow-up, we’re here to help you build a site that feels just right.
FAQs
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Timelines vary depending on the scope, but most full website projects take between 6–10 weeks from kick-off to launch. If your project includes brand strategy or identity work, we’ll schedule that first before jumping into the site build.
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We specialize in custom Squarespace sites. It’s a powerful, user-friendly platform that offers beautiful templates, flexible design tools, and easy content management for our clients. As a Squarespace Circle member, we also offer 20% off your first year.
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Yes—each site launch includes one week of post-launch tech support. We also offer hourly support or retainer options for updates, maintenance, or new page builds down the line.
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Perfect—we can help elevate your existing site with a design refresh, refined layout, updated content strategy, or custom enhancements that bring it in line with your evolving brand.
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We’ll guide you through it. You’ll need brand assets (logos, color palette, etc.), photography (or a plan to source it), and initial content ideas. We’ll walk through everything during our kickoff call so you know exactly what to prepare.
Custom Letterpress
Crafted by hand. Designed to last.
In a fast-paced digital world, letterpress invites us to pause—to feel, to hold, to connect. This centuries-old printing method uses ink, pressure, and paper to create beautifully tactile impressions that leave a lasting mark.
At Kona & Birch, every piece is printed one color at a time, one sheet at a time, on presses that are collectively over 350 years old. Each design is hand-fed, carefully aligned, and printed with purpose—resulting in work that feels as intentional as it does timeless.
From notecards and art prints to wedding suites, brand collateral, and custom projects, we partner with individuals and businesses who value detail, texture, and the soul of print.
Whether you're dreaming up something personal or professional, we’d love to bring your story to life—one impression at a time.
FAQs
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We specialize in small-batch stationery, packaging accents, notecard collections, art prints, branding collateral, and custom client gifts. Whether you’re a fellow designer, creative studio, or small business, we love collaborating on projects that celebrate paper and craft.
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While we don’t design wedding invitations in-house, we regularly partner with wedding stationers and invitation designers to produce high-quality, hand-fed prints. If you're a designer looking for a letterpress print partner, we’d love to connect.
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Each project is different, but most custom letterpress jobs start at 50–100 pieces. Let us know what you're thinking—we're happy to guide you through what’s feasible based on your scope, timeline, and budget.
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Typical turnaround is 3–5 weeks from final artwork approval, depending on the scope and complexity of the project. Rush timelines may be available for an additional fee—just ask!
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We can work with fully prepped print files or collaborate with you to get your design production-ready. Either way, we’ll review all artwork to ensure it’s optimized for the unique nuances of letterpress printing—registration, impression depth, ink coverage, and more.
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Yes! We love working on high-touch, tactile branding pieces like business cards, product inserts, tags, and belly bands. If you want to add a layer of thoughtful craft to your presentation, we’re happy to help bring it to life.
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Our studio is located in southern New Hampshire, and we’re happy to schedule a visit by appointment. We also offer sample packs so you can see and feel the quality of our work before starting your project.
Our Process
At Kona & Birch, every project begins with intention and ends with craft. We blend strategy, storytelling, and timeless design to create work that feels effortless yet deeply considered. Our process is simple but thoughtful: Insight → Exploration → Design
PHASE 01 | Insight!
In this phase, we dive deep into understanding you, your goals, and your competitive landscape. We explore the mindsets and motivations of your audience, gathering insights that guide the creative process and lay the foundation for developing a thoughtful, strategic visual identity.
PHASE 02 | Concept & Exploration
Here’s where ideas take shape. Using the insights we’ve gathered, we explore visual directions, experiment with design systems, and craft concepts that reflect your story. Through iteration and refinement, we build a creative foundation that’s both inspired and intentional.
PHASE 03 | Design & Delivery
We bring the vision to life. From polished brand assets and collateral to production-ready files, every detail is considered and executed with care. The result is a visual identity that’s cohesive, elevated, and built to connect with your audience — beautifully and meaningfully.